Bridgewater Flyer

I have decided to use Facebook (a manifestation of Web 2.0) to gather information and sources for my flyer being prepared for the college.  I believe that this is the best course of action for the assignment.

Facebook allows people to express their opinions easily and with everyone.  I can ask hundreds of people simultaneously by asking a question on Facebook or posting a status.  I plan on asking people to share their favorite part of Bridgewater (academically and socially/externally) with me for analysis.

Furthermore, I believe that asking this on Facebook will be more successful because it is more comfortable for the "interviewees" to be expressing their opinions in their own homes as opposed to sitting down in a room for a stuffy interview.  I can also reach more people quickly through Facebook and the logistics of using the Internet is favorable to the planning that would accompany the arrangement of several interviews.

I will aggregate all of the information I have to determine certain patterns and preferences for certain aspects of college life at Bridgewater.  Of course, I will have the final say as to what is included in the promotional flyer.  I also make all decisions regarding formatting and placement within the flyer.

I considered using surveys or questionnaires to gather information, but this seems to be impractical.  It would require detailed writing and standardized answers that would offer little in the way of interest for prospective students.  It would be using statistics and math instead of real-world testimony.  That would be great if space or time allowed, but I do not believe this flyer is the place for research of that type.  In addition, I do not believe I would have the sample size adequate to derive any conclusions from the data if we assume the standard 10% to 20% response rate holds true.


As demonstrated, I believe I have found the best way to conduct this assignment given the time and logistical constraints.